Consultants are problem solvers who provide expert opinions, analysis and recommendations to organizations or individuals. They are hired as outside contractors to address specific problems and help improve business performance. They can work independently or for consultancies such as McKinsey. A consultant is an expert in her field who provides advice and guidance to companies and individuals.
A new type of consulting that falls within the marketing framework is the growth marketing consultant. The amount of money a consultant can expect to earn will depend on their experience and also on their ability to attract and maintain relationships with clients. Consultants are often pressured to work long hours to resolve the client's problem, making it difficult to reconcile work and personal life. Think of consultants as “business doctors”, hired to diagnose the root cause of a problem and then prescribe and implement treatments with the client's consent.
The main reasons why clients hire consultants are to solve complex business problems, develop well-researched strategies to increase sales and generate more revenue, create new in-house software programs, and provide objective information and help implement suggested strategies. Consultants must be persuasive and able to influence people to adopt their way of thinking. They must also be able to work in teams and focus on a variety of areas, including strategy and technology implementations. In conclusion, consultants are problem solvers who provide expert opinions, analysis and recommendations to organizations or individuals.
They can work independently or for consultancies such as McKinsey.